This focused Google Analytics class provides a brief refresher overview of Google Analytics before moving on to improving your core data collection and reporting skills. Expert tips and tricks will help to boost your learning level.
From what it is to how it collects and analyzes information
Set Measurement Goals, KPIs and avoid vanity metrics
Boost your confidence and enhance your digital strategy
When it comes to measuring the success of your online ventures, there’s no substitute for Google Analytics. This core class opens with the why and what of Google Analytics before moving on to provide you with a comprehensive overview of its data collection and reporting tools.
You’ll gain insight into setting up accounts for the different users in your organization and learn how to make use of Google Analytics through setting objectives from measuring social media to improving your website’s performance.
Get a comprehensive overview of Google Analytics’ key reporting tools – from audience and behavior to acquisition and conversions – by booking on this essential course.
CORE CONCEPTS
EXPLORE THE INTERFACE
STANDARD REPORTS
LIMITATIONS OF GOOGLE ANALYTICS
Learn from our skilled trainers, with hands-on experience from the front-line.