Discover how to implement tags to track your site’s performance using Google Tag Manager with this detailed, expert-led learning class.
Set up Google Tag Manager quickly and easily
Best-practice analytics and ad tracking setup
Create time-saving rules and macros
Tags are used to link your website into Google Analytics and related services such as Google Ads. Google Tag Manager simplifies this process, making it easy to add and edit tags without having to access your site’s underlying code.
This class gives you a firm grounding in the basics required to use Google Tag Manager efficiently and effectively. Get an overview of Google Tag Manager itself, plus get to grips with the setting up and management of tags through GTM’s user interface. Develop a strategy and framework that works before implementing a plan that will deliver the tags and metrics you need.
Sign up now and you’ll save time, resources and effort later by learning how to integrate Google Tag Manager into your site metrics.
TAG MANAGER OVERVIEW
INTRODUCTION TO GOOGLE TAG MANAGER
GOOGLE TAG MANAGER STRATEGY
GOOGLE TAG MANAGER IMPLEMENTATION
DEPLOYING TAGS VIA GTM
Learn from our skilled trainers, with hands-on experience from the front-line.